Hype! follows the music from local Seattle bands playing for their friends, to Sub Pop Record's brilliant exploitation of "the Seattle Sound," to Nirvana hitting #1 on the charts. Questions of money, authenticity, and fame arise as "grunge fashion" hits the runways and a mass migration of wanna-be Seattle bands saturates the city.. With intense live performances by Soundgarden, Mudhoney, Pearl Jam, and many more, Hype! rocks the definitive story of the world's last great local music scene.